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WHAT IT IS. An extra-mild, very hydrating cleanser, made from a mixture of coconut butters and murumuru. Paraben-free. 1L. Made in the USA. WHAT IT DOES. This shampoo helps restore hydration, improve flexibility, reduce frizz and make hair shine. HOW TO USE. Wet hair, massage well and rinse thoroughly. Repeat as necessary. For best results, combine with Creme de Coco Conditioner and Creme de Coco Masque. INGREDIENTS. Kukui Nut Oil: Moisturizes and soothes dry scalp. Cocos Nucifera (Coconut) Oil and Extract: Conditions and promotes shine. Avena Sativa (Oat) Kernel Extract. Hydrolyzed Wheat Protein: Moisturizes, conditions, repairs, and adds gloss. Hydrolyzed Soy Protein: Conditions, adds fullness, and promotes moisture.